Spencer Insurance Agency
Web Design & Branding
Project Overview
Spencer Insurance Agency was in need of a new, fresh, modern logo, professional business cards and minimalist website design.
The Challenge
The overall challenge was to design a mark that incorporated the letters "S" and "I" into a symmetrical, geometric logo mark. After digitally experimenting with numerous layouts and style treatments a new logo mark incorporating the letters constructed from a 4x3 grid system was chosen as the company's new identity.
The slightly de-saturated blue color scheme was meant to represent the trust and safety a client would want to feel when shopping for insurance.
Details
- Designed in 2010
- Branding Identity pieces designed included logo and business cards and desktop web site design and front-end web development (CSS + HTML) coding.
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